What Do Men Want When Searching For A Luxury Home?

What Do Men Want When Searching For A Luxury Home?

Luxury homes are the epitome of opulence and grandeur, offering the ultimate in comfort, style, and exclusivity. For many men, the purchase of a luxury home is not just a financial investment, but a reflection of their success and status. However, what exactly do men look for when searching for the perfect luxury home?

Location and Neighbourhood

When considering a luxury home purchase, men tend to prioritize location and neighbourhood above all else. A prime location in a sought-after area can add significant value to a property and provide access to the best amenities and services. Men also value the size and layout of a home, with a preference for spacious and well-designed floor plans that accommodate their lifestyle and needs. Amenities and features such as high-end finishes, smart home technology, and state-of-the-art appliances also rank high on men’s lists of must-haves. Investment potential is also an important factor, as many men view a luxury home purchase as a long-term financial investment.

It’s worth mentioning that men tend to prefer prime luxury real estate markets, such as Vancouver, Los Angeles, New York City, Toronto, Miami, London, Paris, Monaco, Milan, Rome, Florence, Dubai, Singapore, Hong Kong, and Sydney, which are known for their high-end properties and exclusive neighbourhoods. These markets offer the prestige and exclusivity that many men seek in a luxury home purchase.

Size and Layout

When it comes to the specific needs and wants of men in a luxury home, private spaces such as bedrooms and bathrooms are of paramount importance. Thus, the size and layout of a luxury home is of importance to men. They tend to prefer spacious and well-designed floor plans that accommodate their lifestyle and needs. Large bedrooms, bathrooms, and closets are a must, as well as open spaces for entertaining and relaxation. Men also appreciate a home that has a good flow, making it easy to move from one room to another.

Amenities and Features

Luxury amenities and features also rank high on men’s lists of must-haves. High-end finishes, smart home technology, and state-of-the-art appliances are all important considerations for men. They also appreciate homes with features such as wine cellars, home gyms, and indoor/outdoor pools.

Investment Potential

Many men view a luxury home purchase as a long-term financial investment. They tend to look for properties that have a good resale value and strong rental potential. They also appreciate homes that have a good reputation and a history of appreciation.

Private Spaces and Entertainment Areas

When it comes to their specific needs and wants, men prioritize private spaces in a luxury home. This includes bedrooms, bathrooms, and other areas that offer privacy and seclusion. They also appreciate areas that are designed for entertainment, such as media rooms, home theatres, and other spaces that can be used for leisure activities. Additionally, many men prefer to have a dedicated home office space to work from, which is becoming increasingly important in today’s remote work environment. Lastly, outdoor living areas such as terraces, gardens, and swimming pools are also highly desirable for men, as they provide an opportunity for relaxation and leisure activities.

Emotional Appeal

While the practical considerations of a luxury home purchase are important, men also place a significant emphasis on the emotional appeal of a property. The feeling of owning a luxurious and prestigious home can be a powerful motivator for a man, and often plays a significant role in their purchase decision.


Men’s priorities and needs in a luxury home purchase are multifaceted and include a combination of practical and emotional factors. Location, size, amenities, and investment potential are all important considerations, as are private spaces, entertainment areas, home offices, and outdoor living areas.


Co-Founder & CEO

Canada & Italy
Marcus Anthony co-founded The Pinnacle List on April 23, 2011 with his father, Kris Cyganiak. Together, Marcus and Kris later established Solespire Media Inc. on March 27, 2017, which was followed by Solespireโ€™s immediate day-of-launch acquisition of The Pinnacle List, as part of the new Solespire Media Brands portfolio. Marcus currently serves The Pinnacle List as CEO. He is responsible for directing brand strategy, developing digital media infrastructure as a technical full-stack web developer, as well as managing sales and operations that lead the real estate marketing industry in innovation with The Pinnacle Listโ€™s globally recognized website, advertising platform, and full-service listing portal for local, national, and international luxury real estate. In 2009, Marcus also co-founded BuyRIC, which services as a portal and directory for local real estate markets. In 2016, Marcus created TRAVOH, a popular travel brand, which produces content by capturing real-time experiences and curating social influencers. Both brands were also acquired by Solespire, where Marcus leads as CEO, alongside Kris as President.
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