Selling Your Luxury Home – 3 Factors to Attract Buyers and Maximize Your Profit

Selling Your Luxury Home - 3 Factors to Attract Buyers and Maximize Your Profit

Nearly a decade has gone by since the Great Recession, and the real estate market has bounced back with great confidence, says Buyers are clamouring to get in on the action, making now a prime time to sell a luxury property. But before you go listing your home, make sure you take a few precautionary steps to guarantee you maximize your profit.

Stage to Sell 

When visiting your home, potential buyers will be thinking about what life might be like when they are living there. Your taste in furniture and decorating style, family photos and other sources of odds and ends (read: clutter), could pose as a distraction. Open up your living spaces with furniture groupings. Float your furniture away from the walls, never push against the walls, and reposition sofas and chairs into conversational groups in a way that does not impede the natural flow of traffic through the room. If you need to create more places to sit, consider adding a few more pieces, like an ottoman that can be used as a coffee table and additional seating. It is wise to follow a neutral colour scheme, not only for your furniture items but for your walls, too. Bold wall colours have a way of reducing offers when you’re trying to sell your home, HGTV says.

Luxe Landscape

It’s not called curb appeal for nothing. When purchasing a home, 71 percent of home buyers say that curb appeal is important, according to a National Association of Realtors survey. A well-manicured landscape could mean that your home spends less time on the market, and can even pay up to a 215 percent return at the time of sale, says Bankrate. It’s easy to get carried away, so just purchase what you need. Simple projects like carving out a small lawn area and mulching the flower beds can pretty up the landscape without a large-scale landscape overhaul. Maintenance is the most important thing to consider when assessing your landscape. If you reside in an established neighbourhood, be sure that your shrubs and trees are trimmed, and make sure that they are not growing over the sidewalks or your own pathways, patio or deck in your yard. The landscape is the first thing that captures a potential home buyer’s attention. Make sure you’re making a good impression.

Amazing Automation

Adding smart home technology can be beneficial both during your time living in the home and when it’s time to sell. Home automation is increasingly sought after by today’s digitally inclined buyers, offering convenience and enhancing overall enjoyment. For instance, smart thermostats can save energy by learning your heating and cooling preferences. While not all automation features will appeal to buyers, consider integrating home safety and security systems, smart locks, Wi-Fi-enabled appliances, and advanced heating, cooling, and lighting systems. Many of these features can be controlled via smartphone, providing ultimate convenience. As technology rapidly evolves, opt for practical and user-friendly options rather than cutting-edge gadgets that may quickly become obsolete.

Maximize your profit by taking steps like adding automation to your home, improving and maintaining your home’s landscape and staging your home appropriately to sell.


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