{"id":1889,"date":"2026-09-30T04:30:55","date_gmt":"2026-09-30T11:30:55","guid":{"rendered":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg"},"modified":"2026-09-30T04:31:25","modified_gmt":"2026-09-30T11:31:25","slug":"des-brochures-papier-aux-catalogues-digitaux-dans-lindustrie-de-la-beaute","status":"inherit","type":"attachment","link":"https:\/\/www.thepinnaclelist.com\/fr\/articles\/pourquoi-les-marques-beaute-remplacent-leurs-brochures-papier-par-le-digital\/attachment\/des-brochures-papier-aux-catalogues-digitaux-dans-lindustrie-de-la-beaute\/","title":{"rendered":"Des Brochures Papier aux Catalogues Digitaux dans l&rsquo;Industrie de la Beaut\u00e9"},"author":1,"featured_media":1889,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"author_count":0},"categories":[],"tags":[],"tax_location":[],"tax_photo_gallery":[],"class_list":["post-1889","attachment","type-attachment","status-inherit","has-post-thumbnail","hentry"],"acf":[],"description":{"rendered":"<p class=\"attachment\"><a href='https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-300x169.jpg\" class=\"attachment-medium size-medium\" alt=\"Brochures de cosm\u00e9tiques imprim\u00e9es \u00e0 c\u00f4t\u00e9 d&#039;une tablette pr\u00e9sentant un catalogue beaut\u00e9 digital interactif avec des produits de soins et de maquillage.\" srcset=\"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-300x169.jpg 300w, https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-1024x576.jpg 1024w, https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-768x432.jpg 768w, https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-1280x720.jpg 1280w, https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-960x540.jpg 960w, https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-640x360.jpg 640w, https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg 1840w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Une pr\u00e9sentation \u00e9l\u00e9gante illustre la transition des marques de beaut\u00e9 des brochures traditionnelles vers les catalogues digitaux interactifs. Des brochures imprim\u00e9es et une tablette affichant des produits cosm\u00e9tiques mettent en \u00e9vidence les nouvelles possibilit\u00e9s du digital : navigation interactive, vid\u00e9os, actualisation des informations et acc\u00e8s direct aux produits.<\/p>\n"},"caption":{"rendered":"<p>Une pr\u00e9sentation \u00e9l\u00e9gante illustre la transition des marques de beaut\u00e9 des brochures traditionnelles vers les catalogues digitaux interactifs. Des brochures imprim\u00e9es et une tablette affichant des produits cosm\u00e9tiques mettent en \u00e9vidence les nouvelles possibilit\u00e9s du digital : navigation interactive, vid\u00e9os, actualisation des informations et acc\u00e8s direct aux produits.<\/p>\n"},"alt_text":"Brochures de cosm\u00e9tiques imprim\u00e9es \u00e0 c\u00f4t\u00e9 d'une tablette pr\u00e9sentant un catalogue beaut\u00e9 digital interactif avec des produits de soins et de maquillage.","media_type":"image","mime_type":"image\/jpeg","media_details":{"width":1840,"height":1035,"file":"2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg","filesize":289569,"sizes":{"medium":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-300x169.jpg","width":300,"height":169,"filesize":16164,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-300x169.jpg"},"large":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-1024x576.jpg","width":1024,"height":576,"filesize":103336,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-1024x576.jpg"},"thumbnail":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-150x150.jpg","width":150,"height":150,"filesize":7535,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-150x150.jpg"},"medium_large":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-768x432.jpg","width":768,"height":432,"filesize":67615,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-768x432.jpg"},"featured_image_hd":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-1280x720.jpg","width":1280,"height":720,"filesize":143011,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-1280x720.jpg"},"featured_image_qhd":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-960x540.jpg","width":960,"height":540,"filesize":94551,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-960x540.jpg"},"featured_image_nhd":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-640x360.jpg","width":640,"height":360,"filesize":51609,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute-640x360.jpg"},"full":{"file":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg","width":1840,"height":1035,"mime_type":"image\/jpeg","source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[],"alt":""}},"post":1887,"source_url":"https:\/\/www.thepinnaclelist.com\/fr\/wp-content\/uploads\/sites\/2\/2026\/09\/Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg","filename":"Des-Brochures-Papier-aux-Catalogues-Digitaux-dans-lIndustrie-de-la-Beaute.jpg","filesize":289569,"_links":{"self":[{"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/media\/1889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/media"}],"about":[{"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/types\/attachment"}],"author":[{"embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/comments?post=1889"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/media\/1889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/categories?post=1889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/tags?post=1889"},{"taxonomy":"tax_location","embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/tax_location?post=1889"},{"taxonomy":"tax_photo_gallery","embeddable":true,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/tax_photo_gallery?post=1889"}],"wp:attached-to":[{"embeddable":true,"post_type":"post","id":1887,"href":"https:\/\/www.thepinnaclelist.com\/fr\/wp-json\/wp\/v2\/posts\/1887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true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