Co-founder & Brand Director
Marcus Anthony co-founded The Pinnacle List on April 23, 2011 with his father, Kris Cyganiak. Together, Marcus and Kris would later establish Solespire Media Inc. on March 27, 2017, which was followed by Solespire’s immediate day-of-launch acquisition of The Pinnacle List, as part of the new Solespire Media Brands portfolio.
Marcus currently serves The Pinnacle List as Brand Director. He is responsible for directing brand strategy, developing digital media infrastructure as a technical full-stack web developer, as well as managing sales and operations that lead the real estate marketing industry in innovation with The Pinnacle List’s globally recognized website, advertising platform, and full-service listing portal for local, national, and international luxury real estate.
In 2009, Marcus also co-founded BuyRIC, which services as a portal and directory for local real estate markets. In 2016, Marcus created TRAVOH, a popular travel brand, which produces content by capturing real-time experiences and curating social influencers. Both brands were also acquired by Solespire, where Marcus leads as President, alongside Kris as Vice President.
Co-founder & Sales Director
Kris Cyganiak is the co-founder of The Pinnacle List, which he started with his son Marcus Anthony. His keen interest in architectural photography and his passion for luxury real estate marketing led him to create The Pinnacle List as a spectacular visual presentation of luxury real estate and lifestyles around the world. Kris has been directly involved in the online marketing of some of the most expensive luxury properties in North America, including The Razor Residence in La Jolla, California, Castello della Costa d’Oro in Cambria, California along with The Bradbury Estate in California and Shelter Island Estate in Montana, as well as luxury event marketing programs involving Aston Martin and Roll-Royce.
Over the past three decades, Kris has gained extensive experience in the fields of property, sales and marketing management. As a luxury REALTOR® in Greater Vancouver, British Columbia, Canada, Kris’ unique perspective on the home selling and buying process along with his global expertise at The Pinnacle List has given him a wealth of critical knowledge for marketing and promoting luxury real estate to an international audience.
Social Media Director
Derek Alexander, along with his bother Marcus and father Kris, has played a leading role with The Pinnacle List from the very beginning. From an early age, his background in construction has given him a true appreciation for quality attributes and distinguishing factors involved in the luxury home industry. Derek’s artistic background and a keen eye for aesthetics within photography and videography have been an invaluable asset, driving key business initiatives and programs for future growth opportunities.
As the Director of Social Media, Derek is responsible for implementing The Pinnacle List social media programs across multiple networks, creating unique experiences through each promotional venue. He sets the organization’s visual identity crafting, content distribution strategies to connect with targeted audiences in driving recognition and attention to create effective social proof.
Andrea Jauck has had a passion for luxury properties from an early age working as the Director of Sales and Marketing with her family’s award-winning custom home business in Greater Vancouver, British Columbia, Canada. She spent many years appreciating the building and finishing process of luxury homes realizing a passion and appreciation of all the fine details, effort and dedication it takes in the creation of a masterpiece luxury residence. Over the past 12 years, Andrea has been a professional REALTOR® certified as a Luxury Home Specialist with the Institute of Luxury Home Marketing and has achieved premier sales and marketing status as a luxury specialist in her market area.
As the Director of Sales and Marketing, Andrea is responsible for implementing The Pinnacle List’s service programs for real estate agents that bring a new level of exceptional online marketing and sales promotion to their luxury listings with unrivalled online image presentation, contact technology, and premier web/mobile/social media presence for superior marketing and promotion of luxury real estate worldwide.